Search Engine Optimisation (SEO)
To best improve your search engine rankings you need to make your website fully Standards Compliant (W3C and WAI-AAA compliant); this ensures your website can be read by search engine bots, and renders correctly on all Standards Compliant Internet enabled devices (PC / Mac / mobile phones). You need to be telling the search engines which pages you change and when, so that they can re-read your web pages and re-rank them appropriately. Every page of your website will need to be reviewed.
Website Optimisation for Search Engines
The most cost effective way to optimise your website for the search engines to improve your search engine rankings is to purchase an Optimised Content Management System. Prices start at £250 + VAT. An Optimised Content Management System (CMS) improves your search engine rankings by giving you the skills of a specialist Search Engine Optimisation (SEO) expert by your side at all times. You are able to change the content of your website at anytime you like, and the Optimised Content Management System (CMS) ensures that the search engines are correctly, automatically and instantly made aware of any changes you make, without you having to waste time update seperate files or systems. As search engine optimisation techniques change as search engine ranking algorithms change, our Search Engine Optimisation (SEO) experts update the Optimised Content Management System (CMS) core, which means that you, and every other user of our system, automatically have an optimised website changing with the times without costly reviews of your website.